• CATEGORY : interactive-media,
• SKILLS : Concept, Design, Strategy, Layout, Mentor to Junior Designers
• MY ROLE : Lead Designer

Responsibilities: Design and art direction. concept development, information architecture documents and specs, brand strategy, presentation of concepts to design team and the department, art direction of junior and mid-level designers assigned to assist, overseeing technology implementation of a project, design solutions for e-commerce initiatives such as ABC store, and day-to-day design maintenance of a highly trafficked, top 50 site.

Projects included ABC daytime dramas and primetime shows, interactive design experiences for live special events such as American Music Awards and The Daytime Emmys.

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